Port communicationIf you look at it vertically，We can divide it into those that are more online and those that are more offline.。At present, most doctor groups still focus on offline medical services.，There are some medical Internet platforms，They are doing some online。From now on，We think it can be implemented、Better implementation、Can bring cash flow and form a model，In fact, it’s still offline。I think this may be determined by the nature of medical treatment.。
These medical institutions online，It’s not that there is no prospect，But a good business model will be a dynamic balance in the future，It must be online and offline，Combination of light and heavy，Achieving a balanced pattern。 Challenges faced by doctor groups Shenzhen Doctor Group Application Challenges faced by doctor groups，I summarize it into these categories。
First, facing the challenge of resource integration：This resource integration includes where the patients come from，How to solve the funding needs for development，How can these doctors who have left the system receive follow-up academic support and guarantees?，How can I contact medical insurance?、Commercial insurance docking，How to obtain help and support from social resources，This is difficult for us doctors。 The second capacity building：Capacity building starts with changing the role of doctors。
Many doctors who start businesses are hospital leaders、Department Director，The system is a hotbed，After jumping out，From the role of doctor to the role of entrepreneur，management role，This challenge is still very difficult。 创业不是一个人的事，It's a team thing，是不是有效迅速搭建好的团队也非常重要。
There are also iterations of patterns，Although today's medical group is in a state of barbaric growth,，But what really forms an effective business model is，I think basically everyone is still on the road，Even Dr. Zhang Qiang，He is already at the forefront，After we voted for him in the past two years,，See his constant dynamic adjustments，Make the model more mature，more replicable。I think this ability to iterate is a hurdle that all doctors group entrepreneurs must go through.。
The third is to form a brand：I think there are some physician groups that have developed brands，But Distance can support the brand that the doctor group needs to become a platform in the future.，Still need to continue to strengthen。 The latter is the balance of interests：all things，Just do business，It involves the balance of interests。between teams，Partners，Collaborate with other institutions internally and externally。
we also see，emerging doctor group，Some people have already left the system，Go all out to start a business，There are still some people in the system，I think this model has its merits。 Like Dr. Zhang Qiang，Completely out of the system，Might be lonely，difficult，You won’t get any benefits within the system at all.，Conquer the world entirely on your own。
But if the doctor group is all doctors within the system，Step on two boats，he might make money，But it’s impossible to make a doctor group bigger。If the inside and outside of the system are combined，从投资人角度来看，是值得尝试的。 Why are some people worth billions as soon as they come out?，Anyone else vote for him? Why do some people value tens of millions?，We don’t vote either? I think，Value is ability，service capabilities，Marketability，And management ability。
Management ability first reflects the entrepreneur’s leadership ability，Aggregate team capabilities，sharing ability，There is also a mindset。
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