Port communicationone、Physician-led model (PHP model) PHP model is Physician Hospital Partnership，Has been used in the United States for many years，Enter everyone’s field of vision through Dr. Zhang Qiang Group。Its core content is that doctors become leaders，The doctor team signed a cooperation agreement with the hospital，Receive revenue sharing or insurance payments from providing medical services。
Physician-led physician groups focus on specialties，Many of its doctors have left the system。A typical example is Dr. Zhang Qiang Group，Wanfeng Doctor Group。 In PHP mode，Doctors are no longer employees of the hospital，Instead, we cooperate with hospitals on an equal footing.。The way of income has also changed as a result：Doctors earn income for their services，But the payer is not a hospital or a physician group.，But the insurance company。
obviously，In PHP mode，Doctors are the soul of the entire medical group。Is a doctor’s personal brand strong enough?，Do you have a certain number of “fan patients”?，Whether there is sufficient influence in a certain segment，These are all decisive factors that determine whether this medical group can survive in the early stage.。
The operations of the entire doctor group revolve around doctors，Adopt a broker-like model，Doctors are only responsible for providing medical services；patient contact、Follow-up，Coordination of medical resources, etc.，The doctor group will arrange a dedicated person to take charge。The doctor group under the PHP model mainly targets high-end people，Provide personalized diagnosis and treatment services。also，Also for grassroots hospitals，Have a certain public welfare nature。
two、The hierarchical diagnosis and treatment model within the system corresponds to the PHP model originating from the United States.，The hierarchical diagnosis and treatment within the system is more "Chinese characteristics"。Its core content is that doctors should not leave the system，8Practice more than 1 hour；Use doctors to connect high-end hospitals and primary medical institutions，Realize hierarchical diagnosis and treatment，Promote the transfer of doctor resources from large hospitals to primary hospitals；Doctors' income comes from the incremental revenue gained from providing medical services。Our Medical Association is a typical example。
The hierarchical diagnosis and treatment within the system is a product of China’s transformation period of medical reform.，The policy of doctors practicing in multiple locations has just been relaxed，Doctors are still in a wait-and-see mode, eager to try。A low-risk multi-site practice platform within the system，It undoubtedly provides doctors with a good opportunity to test the waters.。 In this mode，The doctor group uses the hospital as a module to realize business docking，It is a bridge between high-end hospitals and grassroots hospitals.。
on the one hand，Facilitate patient referral from primary hospitals，Enjoy the high-quality medical resources of high-end hospitals；on the other hand，Provides doctors with multiple practice opportunities，Transfer technology and talents to grassroots hospitals。Through hierarchical diagnosis and treatment，Make full use of limited medical resources，Can effectively relieve the pressure on large hospitals，Make it easier for patients to seek medical treatment in primary hospitals。But doctors are still employed by hospitals，Intangible assets belonging to the hospital，His identity within the system has not changed。
Legalizing "walking" through doctors' groups，Doctors’ income must also be shared with the hospital。
three、Platform model Doctor group based on platform model，It is an active attempt of Internet thinking in the medical field.，Its core content is to weaken the role of hospitals，Build a platform for direct communication between doctors and patients；With the help of mobile Internet technology，Realize cross-region、Across hospitals、Cross-department collaboration，Provide services to patients across the country at any time；Doctors earn income by providing services，The group collects through management
cost
。
A typical example is WeDoctor Group, a subsidiary of Guohao.com，Heung Heung Yuen Medical Group，Healthy micro energy, etc.。 in platform mode，The role of the group is an information release and integration platform。Doctors publish information on the platform，Patients look for resources on the platform，Promote reasonable allocation of resources through openness and transparency of information as much as possible。Apply Internet O2O model，Provide registration、Plus and referral services。
for patients，Can seek medical treatment nearby，Reduce the inconvenience caused by medical treatment in other places；for doctors，Integration of multiple disciplines with the help of platforms，effective triage，Enables effective use of medical resources。 Four、Management service organization model Doctor group as an enterprise or society，After all, it cannot be separated from operations and management。Most of the core leaders of doctor groups are doctors with professional backgrounds.，In the management of doctor groups，Somewhat difficult。
So such a "group of doctors' groups" came into being.，Its core lies in not getting involved in specific medical matters.，Responsible for the operation and management of the doctor group，Legal support, etc.，A fee-based service organization that can provide professional management technology，Have professional service and cost control capabilities。Make money by charging franchise fees and management fees。Physicians may contract with managed services organizations。Sino-European Doctor Group is a typical example。
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