Port communicationTrademarks and logos，99%People will understand wrongly that due to the imperfect trademark registration management in our country，Lagging ways of judging and reviewing，As a result, many company logos and institutional logos are currently unregistered.。So clarify the relationship between trademarks and logos，Helps determine whether you need to register a trademark。
Trademark is the producer of goods、Operators in their production、manufacture、processing、The products selected or distributed or used by service providers in the services they provide，Used to distinguish the source of goods or services，by text、graphics、letter、number、3D logo、color combination，or a combination of the above elements，Signs with distinctive characteristics are the product of modern economy。
In the business field，Trademark includes words、graphics、letter、number、3D logo and color combination，and a combination of the above elements，Can be applied for registration as a trademark。The difference between logo and trademark 1、The scope of reference is different. Logo design is a general term and a general term.，All graphic symbols and text symbols with specific meanings can be called logos。The logo design is：It is a sign used in the commercial field with commercial purpose and commercial value.。
The use of a logo on goods or product packaging is called a trademark，Subject to statutory registration，it is protected by law。It is a type of logo design。
- Acquisition of rights for different logos as works of art does not require registration，Once the design is completed, the copyright is automatically obtained。Trademarks must be registered by the corresponding national authorities to obtain trademark rights.。
- The designers and owners of different logos may not be the same person.。
Companies have to commission designers to design logos，Then the logo as a commissioned work，There are two situations in which the copyright belongs to：A. It is agreed that the property belongs to the client；B. No agreement，owned by designer。Trademarks belong only to the trademark owner，This is the category of intellectual property。
(The picture above is the water-saving logo used by the Ministry of Water Resources of my country.，it's just a simple sign，Not a trademark，Because we said that trademarks have commercial purposes and commercial values，Water saving is a public welfare undertaking，The two have completely different meanings) 4、Legal protection Different signs (logos) are protected by the Copyright Law；Trademarks are protected by the Trademark Law。A logo can be registered as a trademark。
This trademark is protected by both the Copyright Law and the Trademark Law，This means that the scope of protection for logos and trademarks is different。The scope of protection for logos is not as broad as that of trademarks。If it is infringed，The degree of protection is also different。Trademark protection is stronger than logo。
For example：The copyright of the logo belongs to the designer，The logo is infringed，Actual harm to the interests of the owner of the logo，But only the designer has the right to sue。The trademark owner can directly sue for infringement in his own name.。5、The period of protection varies. The period of protection for a logo as a work of art is generally 50 years.。The protection period of a trademark after registration is 10 years，Can be renewed indefinitely。
Due to the imperfection of trademark registration management in my country,，Lagging ways of judging and reviewing，As a result, many company logos and institutional logos are currently unregistered.。So clarify the relationship between trademarks and logos，Helps determine whether you need to register a trademark。
Trademark is the producer of goods、Operators in their production、manufacture、processing、The products selected or distributed or used by service providers in the services they provide，Used to distinguish the source of goods or services，by text、graphics、letter、number、3D logo、color combination，or a combination of the above elements，Signs with distinctive characteristics are the product of modern economy。
In the business field，Trademark includes words、graphics、letter、number、3D logo and color combination，and a combination of the above elements，Can be applied for registration as a trademark。
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